SPORTS
Sports Fashion Photography
Fashot specialises in sports fashion photography, producing campaign, editorial and e-commerce content for sportswear, athleisure and performance brands, retailers and creative agencies. From seasonal collections and lookbooks to social and digital campaigns, we create fashion photography designed to support both brand storytelling and commercial objectives.
If you need talent, we can also help with model sourcing, alongside casting, styling, hair and makeup, location sourcing and post-production services to support every stage of your shoot.
Frequently Asked Questions
Do you provide sports and performance apparel photography, including technical and functional detail shots?
Yes. We photograph sports and performance apparel, including technical fabric, stitching, venting and other functional details that activewear brands need to show clearly.
Can you capture movement and action shots for sportswear campaigns, not just static product?
Yes. Alongside standard product photography, we shoot movement and action content for sportswear campaigns, showing how garments perform in motion.
Can you shoot sports brand or club licensed apparel, such as team kits and branded merchandise?
Yes. We have experience photographing club licensed and branded sportswear, including official team kits.
Can you produce video content, such as training or movement footage, alongside sports stills?
Yes. We can capture training, movement and campaign video alongside sports stills within the same production.
Do you offer production across Amsterdam and Europe for sports and activewear brands?
Yes. We produce sports and activewear content from both our London and Amsterdam studios, with additional capability across Europe.